Introducing The Ally’s Legacy Memorial Set Series
Ally Rocks 405 is proud to present The Ally’s Legacy Memorial Set Series—an annual, highly exclusive collectible fundraiser created to keep Ally’s spirit vibrant while driving our mission to end impaired driving.
Strictly limited to only 250 numbered sets worldwide, each release pairs a custom-designed challenge coin and an original trading card that together tell a powerful story of love, strength, and community partnership. Once a year’s inventory sells out, the design is retired permanently—making every set a true piece of organization history.
The Annual Timeline: Honor & Celebration
Every detail of this series carries intentional meaning, starting with the calendar dates:
September 11th (Preorders Open): This date marks the devastating anniversary of Ally’s crash. Launching preorders on September 11th allows our supporters to unite, turn profound grief into actionable purpose, and take a stand for safer roads.
November 7th (Shipping Begins): November 7th is Ally’s birthday. On the day meant to celebrate her life and joy, sets begin shipping out to supporters across the nation, spreading her legacy far and wide.
Artistry & Design Collaborators
Each release in the series represents a creative partnership between master craftspeople and dedicated law enforcement supporters who believe in our cause:
The Challenge Coin: Custom-designed by Cody James of the Byrnes Mill Police Department, the challenge coin honors Ally Rocks 405’s deep-rooted partnership with law enforcement agencies nationwide. Measuring a substantial 3 inches x 3 inches with a 3mm thickness, this premium coin features laser-etched individual numbering to match its rarity. The inaugural release captures Ally's Slytherin roots and love of all things magical—featuring a striking Phoenix soaring above Hogwarts on the front side, symbolizing resilience and rising from the ashes of tragedy. The reverse side pays homage to magical adventures, highlighting the Auror Ministry badge, Ally and Padfoot's footsteps along the Marauder’s Map, and a frothing mug of Butterbeer, bordered by our core imperative: "Don't Drink and Drive."
The Collectible Trading Card: Created by renowned artist Mike "The Card Guy" Rhoades, the card takes us back to the early roots of Ally Rocks 405 collectible releases. The front showcases vibrant, custom artwork filled with magical imagery, while the back displays Ally’s smiling portrait alongside powerful typography that weaves Slytherin ambition and loyalty into a life-saving message. Every card back features an individual handwritten edition line (NO. ___ / 250) to verify your set's place in the series.
Protection & Display
To ensure your investment remains in pristine condition, both the coin and the trading card will ship encased in high-quality protective covers/holders. (Please note: display stand is not included).
Supporting the Mission
Every purchase directly powers our fight against drunk driving. Proceeds from this series go directly to the Ally Rocks Fund's Annual Fund, driving law enforcement training programs, legislative reform, and community education.